From design that results in a memorable logo that your organization or business can proudly get behind, to a visual language that captures your brand personality through a set of visual (photography, typography, patterning and production finishes) and non-visual (copywriting and messaging) tools, your visual identity is how your audiences perceive, understand and recognize your brand, no matter the channel – from corporate stationery and communication, to digital applications (websites, advertising, app design and even social media).